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Programs : Brochure

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  • Locations: Belfast, United Kingdom; Dublin, Ireland; London, United Kingdom
  • Program Terms: Summer
  • Costs (Click term to view): Summer
  • This program is currently not accepting applications.
Dates / Deadlines:

There are currently no active application cycles for this program.
Fact Sheet:
Fact Sheet:
Click here for a definition of this term Program Type: Faculty-led Language of instruction: English
Minimum GPA: 2.5 Class Eligibility: 01 First Year, 02 Sophomore, 03 Junior, 04 Senior
Click here for a definition of this term Non-UD Students: No Language coursework offered: No
Field of study: Business, Humanities Program Advisor: Kelly Brannan Trail
Click here for a definition of this term Academic Level: Undergraduate Click here for a definition of this term Max credit hours: 10
CAP-Approved Courses: Yes
Program Description:
This program now has a waiting list. You can still apply, but should anticipate being placed on the waiting list. To discuss alternate program options, please contact us (; Alumni Hall 211).

Business in London and DublinMaggieHudecSBA-UK

About the Program 

This program begins with approximately two weeks in London, one of the world’s most important financial capitals and one of the most visited, vibrant, culturally diverse cities in the world. Summer 2019 will mark three years since the historic Brexit vote to leave the European Union, allowing students to explore the implications for local European communities and organizations. 
En route to Dublin, Ireland, students will explore additional sites of relevance. Over the final two weeks, Dublin, Ireland will provide the backdrop for examining trends and historic events in our global economy. Students can examine the city’s continuing recovery from the 2008 recession through the lens of current economic issues and challenges in the U.S.


Curricular Options

Students are required to enroll in 7 credit hours, but may enroll in 10 credit hours. Students are encouraged to consult their academic advisor regarding eligibility for courses, pre-reqs, etc. More information regarding courses can be found in the University Bulletin. In addition, we have listed the current CAP status for each course. However, students should consult DegreeWorks for the most accurate information since courses that satisfy CAP requirements may vary by year of admission or according to a student's major. The Degree Audit is specific to each student. Consult your academic advisor for details.

ENG 372: Business and Professional Writing (3 credits)MeganLewisSBA-UK
Analysis and practice in effective workplace communication. Emphasis on rhetorical strategies to produce documents for business and professional situations, including job application materials, e-mails, and reports. Special focus will be on cultural differences in professional practices and communication, particularly between the U.S. and the countries we’ll be visiting. 
CAP: Crossing Boundaries Inquiry
MKT 301: Principles of Marketing (3 credits)
The general principles and best practices  underlying the processes of marketing. Course introduces students to market and environmental analysis, marketing strategy, market segmentation, customer targeting, organizational and consumer markets   This course will provide students with a thorough understanding of the marketing mix (the 4 P’s of “product, price, place and promotion”) in a dynamic, international context.
Prerequisite(s): Business majors only; sophomore standing.

MKT 300: Survey of Marketing (3 credits)
Survey of marketing for non-business majors. Course introduces students to market and environmental analysis, marketing strategy and links with corporate strategy, market segmentation, organizational and consumer markets, and marketing mix (product, price, promotion, distribution).  
Prerequisite(s): Non-business majors only; sophomore standing.
CAP: Crossing Boundaries Inquiry
HST 363: Wealth of Nations: A History of Economic Thought (3 credits)
Survey of the history of economic thought from Adam Smith to the present based on a close reading of key primary texts and their connection to broader political, social and cultural events and trends that situates Catholic social teaching within this narrative. Prerequisite(s): HST 103 or equivalent.
CAP: Crossing Boundaries- Inquiry; Advanced Historical Studies; Diversity & Social Justice
UDI 310. MAXIE: Experience (1 credit; required)
This courses aims to utilize the city as the classroom where students can make sense of their experience through interactive discussion, group activities, and independent journaling. Through reflection, students internalize their study abroad experience and may undergo changes impacting attitudes and actions in their home country and at UD.  Graded mini-course required of all student participants.


Irene Dickey, Lecturer, Department of Management and Marketing (Site Coordinator)
Nicky Adams, Lecturer, Department of English

Dr. David Darrow, Associate Professor, Department of History


Students must be 18 years of age or older and eligible to take courses for credit at the University of Dayton. Participants in the program must have a minimum GPA of 2.5. Students in good academic standing with a GPA below 2.5 may petition the Center for International Programs for consideration. Students must also be in good disciplinary standing.

Pre-Departure Orientation

For all University of Dayton summer programs, pre-departure orientations play a critical role in making a study abroad a valuable learning experience.  All students accepted to participate in University of Dayton’s summer programs are required to take the pre-departure course, UDI 220: MAXIE - Prepare (Maximizing your International Experience). This course helps students develop intercultural communication and sensitivity skills and techniques that can be used in any context, as well as learn site-specific strategies to be employed in-country. Students will be given time to clarify academic and personal goals prior to departure. UDI 220 is a required class for your education abroad experience. It is divided into two parts: the first part involves meeting as a group during the semester prior to departure (5 class meetings plus 2 sessions on concepts of culture and health and safety abroad); the second part includes meeting upon returning to campus in the semester following the in-country experience (two class meetings). 

The details for your MAXIE course are as follows:

UDI 220
CRN: 14119
Tuesdays, 6:30-8:00pm

Once you have committed to the program, please register for this Spring 2019 mini-course, which meets March 5 - April 30, 2019. Be on the lookout for an email from the Office of Education Abroad with details on how to register.

Cost and Refund Policy

Click here for specific cost information and the refund policy for this program.

Additional Information

Passports and visas >>

Health and safety >>

Program Ratings:
Overall Experience:
1 2 3 4 5
Program Value:
1 2 3 4
Academic Experience:
1 2 3 4
Cultural Experiences:
1 2 3 4 5
Program Reviews:
Summer 2013 Participant
This is definitely a *study* abroad trip. It was a challenge to do all the work for the courses, while at the same time manage time efficiently to have time for trips and going to see the cities. At the same point, the challenge really teaches you how to work in different environments, how to manage time well, how to adapt to new cultures, how to be self-reliant, how to be resourceful, and how to have fun. You will learn a lot about yourself, other cultures, and the United States while over there. I can honestly say that I learned more about the USA by leaving than in any other way.

Kathryn Bauman, Summer 2014 Participant
I would definitely recommend studying abroad to everyone. It is such a great opportunity to see the world and meet new people. I made so many great friends and memories and I can't imagine not getting to experience any of it.

Summer 2014 Participant
Five weeks were not a long time to experience a whole country. This program will lead you to open the door of the world. The thing left that you have to do is to see the world yourself.

This program is currently not accepting applications.