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  • Locations: Dublin, Ireland; London, United Kingdom
  • Program Terms: Summer
  • Costs (Click term to view): Summer
Dates / Deadlines:
Dates / Deadlines:
Term Year App Deadline Decision Date Start Date End Date
Summer 2019 02/01/2019 ** Rolling Admission 07/01/2019 07/31/2019

** Indicates rolling admission application process. Applicants will be immediately notified of acceptance into this program and be able to complete post-decision materials prior to the term's application deadline.
Fact Sheet:
Program Type: Faculty-led Language of instruction: English
Minimum GPA: 2.5 Class Eligibility: 01 First Year, 02 Sophomore, 03 Junior, 04 Senior
Non-UD Students: No Language coursework offered: No
Field of study: Business, Humanities Program Advisor: Kelly Brannan Trail
Academic Level: Undergraduate Max credit hours: 10
CAP-Approved Courses: Yes
Program Description:

Business in London and DublinMaggieHudecSBA-UK

About the Program 

This program begins with approximately two weeks in London, one of the world’s most important financial capitals and one of the most visited, vibrant, culturally diverse cities in the world. Summer 2019 will mark three years since the historic Brexit vote to leave the European Union, allowing students to explore the implications for local European communities and organizations. 
En route to Dublin, Ireland, students will explore additional sites of relevance. Over the final two weeks, Dublin, Ireland will provide the backdrop for examining trends and historic events in our global economy. Students can examine the city’s continuing recovery from the 2008 recession through the lens of current economic issues and challenges in the U.S.


Curricular Options

Students are required to enroll in 7 credit hours, but may enroll in 10 credit hours. Students are encouraged to consult their academic advisor regarding eligibility for courses, pre-reqs, etc. More information regarding courses can be found in the University Bulletin. In addition, we have listed the current CAP status for each course. However, students should consult DegreeWorks for the most accurate information since courses that satisfy CAP requirements may vary by year of admission or according to a student's major. The Degree Audit is specific to each student. Consult your academic advisor for details.

ENG 372: Business and Professional Writing (3 credits)MeganLewisSBA-UK
Analysis and practice in effective workplace communication. Emphasis on rhetorical strategies to produce documents for business and professional situations, including job application materials, e-mails, and reports. Special focus will be on cultural differences in professional practices and communication, particularly between the U.S. and the countries we’ll be visiting. 
CAP: Crossing Boundaries Inquiry
MKT 301: Principles of Marketing (3 credits)
The general principles and best practices  underlying the processes of marketing. Course introduces students to market and environmental analysis, marketing strategy, market segmentation, customer targeting, organizational and consumer markets   This course will provide students with a thorough understanding of the marketing mix (the 4 P’s of “product, price, place and promotion”) in a dynamic, international context.
Prerequisite(s): Business majors only; sophomore standing.

MKT 300: Survey of Marketing (3 credits)
Survey of marketing for non-business majors. Course introduces students to market and environmental analysis, marketing strategy and links with corporate strategy, market segmentation, organizational and consumer markets, and marketing mix (product, price, promotion, distribution).  
Prerequisite(s): Non-business majors only; sophomore standing.
CAP: Crossing Boundaries Inquiry
HST 363: Wealth of Nations: A History of Economic Thought (3 credits)
Survey of the history of economic thought from Adam Smith to the present based on a close reading of key primary texts and their connection to broader political, social and cultural events and trends that situates Catholic social teaching within this narrative. Prerequisite(s): HST 103 or equivalent.
CAP: Crossing Boundaries- Inquiry; Advanced Historical Studies; Diversity & Social Justice
UDI 310. MAXIE: Experience (1 credit; required)
This courses aims to utilize the city as the classroom where students can make sense of their experience through interactive discussion, group activities, and independent journaling. Through reflection, students internalize their study abroad experience and may undergo changes impacting attitudes and actions in their home country and at UD.  Graded mini-course required of all student participants.


Irene Dickey, Lecturer, Department of Management and Marketing (Site Coordinator)
Nicky Adams, Lecturer, Department of English

Dr. David Darrow, Associate Professor, Department of History


Students must be 18 years of age or older and eligible to take courses for credit at the University of Dayton. Participants in the program must have a minimum GPA of 2.5. Students in good academic standing with a GPA below 2.5 may petition the Center for International Programs for consideration. Students must also be in good disciplinary standing.

Pre-Departure Orientation

For all University of Dayton summer programs, pre-departure orientations play a critical role in making a study abroad a valuable learning experience.  All students accepted to participate in University of Dayton’s summer programs are required to take the pre-departure course, UDI 220: MAXIE - Prepare (Maximizing your International Experience). This course helps students develop intercultural communication and sensitivity skills and techniques that can be used in any context, as well as learn site-specific strategies to be employed in-country. Students will be given time to clarify academic and personal goals prior to departure. UDI 220 is a required class for your education abroad experience. It is divided into two parts: the first part involves meeting as a group during the semester prior to departure (5 class meetings plus 2 sessions on concepts of culture and health and safety abroad); the second part includes meeting upon returning to campus in the semester following the in-country experience (two class meetings). The schedule for your MAXIE course will be posted by early October.

Classes begin in late February/early March 2019 and last until the end of April.

Cost and Refund Policy

Click here for specific cost information and the refund policy for this program.

Additional Information

Passports and visas >>

Health and safety >>

Program Ratings:
Overall Experience:
1 2 3 4 5
Program Value:
1 2 3 4
Academic Experience:
1 2 3 4
Cultural Experiences:
1 2 3 4 5
Program Reviews:
Summer 2013 Participant
Being fully immersed within another world for five weeks continues to be one of my most rewarding life experiences. I have gained life long friendships, which enhanced the trip greatly.

Summer 2013 Participant
This trip was amazing. You make countless new friends, and traveling from London to Dublin was one of the most memorable weeks of my life. It truly shows you a lot about yourself, how to be adaptable and allow yourself to learn new cultures. Overall, was one of the best experiences of my life thus far.

Summer 2014 Participant
loved the time i spent on this program, went in not knowing anyone and came out with lots of new friends i cant wait to see when i get back to dayton