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Programs : Brochure

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  • Locations: Dublin, Ireland; London, United Kingdom
  • Program Terms: Summer
  • Costs (Click term to view): Summer
  • This program is currently not accepting applications.
Dates / Deadlines:

There are currently no active application cycles for this program.
Fact Sheet:
Program Type: Faculty-led Language of instruction: English
Minimum GPA: 2.5 Class Eligibility: 01 First Year, 02 Sophomore, 03 Junior, 04 Senior
Non-UD Students: Yes Language coursework offered: No
Field of study: Business, Humanities Program Advisor: Kelly Brannan Trail
Academic Level: Undergraduate Max credit hours: 10
CAP-Approved Courses: Yes
Program Description:

Business in London and DublinLondon

About the Program 

This program begins with approximately two weeks in London, one of the world’s most important financial capitals and one of the most visited, vibrant, culturally diverse cities in the world. Summer 2018 will mark two years since the historic Brexit vote to leave the European Union, allowing students to explore the implications for local European communities and organizations. 
En route to Dublin, Ireland, students will visit Edinburgh, Scotland, rich in luscious landscapes and age-old cathedrals. Over the final two weeks, Dublin will provide the backdrop for examining trends and historic events in our global economy. Students can examine the city’s continuing recovery from the 2008 recession through the lens of current economic issues and challenges in the U.S.


Curricular Options

Students are required to enroll in 7 credit hours, but may enroll in 10 credit hours. Students are encouraged to consult their academic advisor regarding eligibility for courses, pre-reqs, etc. More information regarding courses can be found in the University Bulletin. In addition, we have listed the current CAP status for each course. However, students should consult DegreeWorks for the most accurate information since courses that satisfy CAP requirements may vary by year of admission or according to a student's major. The Degree Audit is specific to each student. Consult your academic advisor for details.

ENG 372: Business and Professional Writing (3 credits)Dublin
Analysis and practice in effective workplace communication. Emphasis on rhetorical strategies to produce documents for business and professional situations, including job application materials, e-mails, and reports. Special focus will be on cultural differences in professional practices and communication, particularly between the U.S. and the countries we’ll be visiting.  (CAP: Crossing Boundaries Inquiry)
MKT 301: Principles of Marketing (3 credits)
The general principles and best practices  underlying the processes of marketing. Course introduces students to market and environmental analysis, marketing strategy, market segmentation, customer targeting, organizational and consumer markets   This course will provide students with a thorough understanding of the marketing mix (the 4 P’s of “product, price, place and promotion”) in a dynamic, international context.
Prerequisite(s): Business majors only; sophomore standing.

MKT 300: Survey of Marketing (3 credits)
Survey of marketing for non-business majors. Course introduces students to market and environmental analysis, marketing strategy and links with corporate strategy, market segmentation, organizational and consumer markets, and marketing mix (product, price, promotion, distribution).  
Prerequisite(s): Non-business majors only; sophomore standing.
MIS 301: Information Systems in Organizations (3 credits)
Survey of theory and applications of computer-based information systems in organizations. The role of information in organizational processes, current information technology, decision support systems, and end-user computing and distributed processing systems. Prerequisite(s): ACC 207, ACC 208 or ACC 301 (may be taken as a co-requisite); ECO 203. Business majors only.

MIS 300: Survey of Management Information Systems (3 credits)
Introduction to management information systems concepts, terminology, purposes, and applications for the non-business student. Not open to students in the School of Business Administration or to those with credit in MIS 301. Permission of department chairperson required.
Prerequisite(s): (BAI 103L or BIZ 100 or BIZ 102 or CPS 111). Junior standing. Non-business majors only.
UDI 310. MAXIE: Experience (1 credit; required)
This courses aims to utilize the city as the classroom where students can make sense of their experience through interactive discussion, group activities, and independent journaling. Through reflection, students internalize their study abroad experience and may undergo changes impacting attitudes and actions in their home country and at UD.  Graded mini-course required of all student participants.


Nicky Adams, Lecturer, Department of English (Site Coordinator)
Dr. Harvey Enns, Professor, MIS, Operations Management, and Decision Sciences Department
Gregory Lechner, Adjunct Professor, Department of Management & Marketing


Students must be 18 years of age or older and eligible to take courses for credit at the University of Dayton. Participants in the program must have a minimum GPA of 2.5. Students in good academic standing with a GPA below 2.5 may petition the Center for International Programs for consideration. Students must also be in good disciplinary standing.

Pre-Departure Orientation

For all University of Dayton summer programs, pre-departure orientations play a critical role in making a study abroad a valuable learning experience.  All students accepted to participate in University of Dayton’s summer programs are required to take the pre-departure course, UDI 220: MAXIE - Prepare (Maximizing your International Experience). This course helps students develop intercultural communication and sensitivity skills and techniques that can be used in any context, as well as learn site-specific strategies to be employed in-country. Students will be given time to clarify academic and personal goals prior to departure. UDI 220 is a required class for your education abroad experience. It is divided into two parts: the first part involves meeting as a group during the semester prior to departure (5 class meetings plus 2 sessions on concepts of culture and health and safety abroad); the second part includes meeting upon returning to campus in the semester following the in-country experience (two class meetings). The schedule for your MAXIE course is as follows:

Wednesdays, 6:30pm-8:00pm
UDI 220 - MF
Rike 206

Classes begin the first week of March and last until the end of April.

Once students have changed their status to “committed” in the application system, they should register for UDI 220 via Porches by searching Spring 2018, Mini-Courses (as the Department), selecting UDI 220, and finding the correct section number.

Cost and Refund Policy

Click here for specific cost information and the refund policy for this program.

Additional Information

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Health and safety >>


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Program Ratings:
Overall Experience:
1 2 3 4 5
Program Value:
1 2 3 4
Academic Experience:
1 2 3 4
Cultural Experiences:
1 2 3 4 5
Program Reviews:
Mallory Rose Masturzo, Summer 2015 Participant
I would definitely recommend this program to other students. While the classes at times could be challenging, the experiences I had while abroad made this summer the most fun, most rewarding, greatest summer I have ever had.

Eric Albert Taglieri, Summer 2014 Participant
The most rewarding part of studying abroad is being able to meet new people and experience a new environment with Dayton students and faculty. Being immersed in a new culture can be daunting, but it is worth it being able to do it with a group of people together

Summer 2014 Participant
It is important to do as much as you can in each of the locations. The most rewarding part of the experience was being able to see as much and experience as much of the cities I could. I would recommend this program. You get to travel a lot, meet great people, and also get credit for classes.

This program is currently not accepting applications.